• Greg Ellis

A Piece of Cake Tin

Having had a taste of life back at the Westpac Stadium with the 2014 Sevens tournament it was great to be asked back to help with the match presentation for a couple of the Hurricane's Super Rugby Games this year. I was really lucky to be there for the win against Auckland and the narrow loss to the Highlanders.

In much the same way as I was involved with the delivery of the "Boot for Ute" promotion at the Sevens I got to to help out with on field promotions for the Super Rugby games as well as finding interesting folk in the crowd at the Stadium to interview on the big screen. It was great to get the opportunity to do this again because I'm a real believer that people love seeing themselves reflected on the big screen at events like that. It really helps establish their connection to the game and makes the point that the crowd is as much a star in the event as the teams. This is especially important for rugby crowds which are suffering in Wellington a bit and making the crowd feel part of it by featuring them in the match presentation is going to help them to reconnect to the event.

There's a bit of an art to getting the right "talent" for the big screen. You've got to find people with a bit of an interesting character and who reflect the diversity of the crowd. I'm always on the lookout for people that don't fit the traditional "rugbyhead" stereotype. so it was really nice to be able to get a couple of kids down to try a Highland-fling-off for the Highlanders game. We got two actual Scottish Country Dancers in to dance alongside the girls and it was a bit of fun to have something like that happening in the middle of the pitch in front of 10000 people!

#mc #video #wellington #hurricanes #sports #rugby #crowds

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